We named our company the East West Gem Company for three reasons. The first is that our very first piece, known as The Parker Ring, was an east-west set emerald cut stone. Second, our founder is located on the East Coast while our team is on the West Coast. The final reason is that we aim to turn the traditional way of making jewelry upside down. Made with love by artisans right here in Los Angeles, our process is quick, inspired, completely customizable, and absolutely affordable.

The East West Gem Company was born out of an organic love for completely custom jewelry, an obsession with the stone we know as moissanite, and a desire to do things differently. Read more about us here


Fancy Canary Moissanite

Our fancy canary moissanite, ranging from fancy pale yellow to fancy vivid yellow, gives you the high-end look of canary diamonds at the East West cost.

Lab Created Sapphire

An alternative to natural sapphire, absolutely no inclusions, and a perfect, deep blue color. 

Authentic Vintage Cuts

The charm of vintage stones, complete with chunky facets and cutlets, made in modern materials. We pride ourselves on creating the most authentic looking antique cut moissanite.